When you’re an entrepreneur who’s focused on doing as much as you can to raise investment, it’s easy to lose sight of the bigger picture – getting obsessed by the details at the expense of your success. For a while now, we’ve been wondering if one of those areas might be an under or over-reliance…
“A ship in the harbor is safe, but that’s not what ships are made for.” Many startup founders are aching for the ocean, but if you set sail before you understand your route and the possible obstacles you’ll encounter, you’re setting yourself up for failure. Instead, take the time to know the ocean before you…
It doesn’t matter how compelling your pitch deck might be, it’s just a beautifully constructed paperweight if you don’t have a coherent fundraising strategy. You need to put a lot of serious, calculated thought into targeting the right type of investors and creating opportunities to get your pitch in front of them. You’ll also need to strategise how you’ll…
As a startup, you know that you need something that helps your company stand out. Something that makes you unique and gives customers a reason to choose you over competitors. Many founders assume that means they need a groundbreaking new technology to start a company. However, recent history shows that technology is not the only…
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