How can you connect with investors and win their trust?

How can you connect with investors and win their trust?

This is another question that investable entrepreneurs frequently ask us, thinking there must be some ‘one size fits all’ answer. But the question has two parts, and it’s essential to get both those parts right if you’re going to land the investment you’re looking for. Part 1: How can you connect with investors? 1. Leverage…

Validating your business
  • Blog
  • September 25, 2021

Validating your business idea for future success

Solving Real-World Problems Why do so many startups fail in the first five years? Often it’s because they haven’t fully validated their business idea before they charge forward. It’s common for founders to be filled with passion and optimism, and make some mistakes when it comes to research. The first step is to ensure that you’re solving…

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Raising Investment: Three Mistakes Investable Entrepreneurs Must Avoid

It doesn’t matter how expertly you’ve nailed down your perfect pitch, met the five essential objectives that will encourage an investor to back you, or fine-tuned your fundraising strategy to ensure it’s as bulletproof as possible, there’s still a possibility that you won’t be able to raise investment for even the most creative and innovative business proposal. Why?…

Robot-Mascot-Investment-Source_refine

How Can I Identify the Right Sources of Investment for My Business?

Finding investment for your business isn’t just about working with anybody willing to give you money. Just as you’ll appeal to investors looking for a business proposition just like yours, so some investors will be more compatible with your company than others. It doesn’t matter how fantastic your offering is; connecting to the most suitable…

Importance of Finance and Accounting in a Startup Enterprise

Importance of Finance and Accounting in a Startup Enterprise

India has seen a tremendous surge in start-ups in last 2 to 3 years in various sectors. Startups are considered as one of the most key part of the economy by both public and government, it is due to such startups- innovation, new products, ease of living and economy of the country can flourish to…

Marketing strategy

One of the Cheapest Ways to Market Your Business

I wrote an article in the past about the power of writing and SEO in marketing your business. I described how posting consistently can make all of the difference in your business. Writing a blog is inexpensive and is a great way for an owner/founder to get in touch with their brand. It allows you…

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My cofounder’s stake, objectively. Part 1.

Oftentimes, we explore various combinations of ownership in our ideas and businesses. And that leads to an uneven split for a variety of reasons. Here, we’re discussing ways to split the pie objectively and the excuses that prevent us from doing that. Equity, or ownership, is a way to fund your idea. Every entrepreneur commits…

fundraising advice

Fundraising Advice

Advice #1 You’re not ready to raise capital when you’re buried in personal debt. I’m mentoring a number of founders and one in particular is trying to solve funding his startup, plus his own income at the same time from the intended new capital. It doesn’t work like that. At least not as your motivation.…

6-mistakes-scaled

Six mistakes you’re making when writing your investment pitch

Once you’ve created all the content for your pitch, you are probably ready to sit back and admire your hard work. Sorry to break it to you, but you’re not done yet. Once you’ve picked out all the tastiest morsels of content that demonstrate how fantastic this opportunity is for investors, you need to go…